No-code automation · SMBs

Stop losing leads in spreadsheets and WhatsApp

Flowpaja builds no-code automations for small businesses with Make, Slack, Google Sheets and AI.

Works with the tools you already use

  • Make
  • Google Sheets
  • Slack
  • HubSpot
  • Pipedrive
  • OpenAI

Leads shouldn’t live in five places

When inquiries sit in spreadsheets, WhatsApp chats and inboxes, follow-ups slip. Someone ends up copying data by hand.

Scattered inboxes

Form replies, WhatsApp messages and email threads hold the same lead in different shapes.

Spreadsheet limbo

Rows get added late, columns drift, and nobody knows who followed up last.

Manual copy-paste

Moving data into a CRM or Slack by hand is slow, error-prone and hard to scale.

Small-business automations you can copy

Concrete Make scenarios for leads, invoices, follow-ups and CRM — ready to adapt or built for you.

Leads

Form to Slack leads

New form submissions land as a clear Slack message so the right person can reply fast.

AI

AI lead scoring

Score and tag new leads with AI before they hit your CRM — so hot ones rise to the top.

Finance

Invoice PDF automation

Generate invoice PDFs from sheet rows or form data and file them where your team expects.

Nurture

Email follow-ups

Timed follow-up emails after a lead goes quiet — without living in your drafts folder.

CRM

WhatsApp / Form to CRM

Push WhatsApp or form leads into HubSpot or Pipedrive with a follow-up task attached.

Migrate

Zapier to Make migration

Rebuild existing Zaps as Make scenarios your team can read and maintain.

See it in action

A short walkthrough of a Form → Make → Slack flow. Click to load the video — nothing embeds until you ask.

Watch on YouTube

Done-for-you services

Prefer not to build it yourself? We design and ship the automation in your accounts. You own everything.

Starter automation

from €490

One focused workflow

  • 1 workflow
  • Up to 3 apps
  • Tested with sample data
  • Handoff notes included
Request Starter

Custom

from €2,900

Audit + roadmap + build

  • Process audit
  • Automation roadmap
  • Full build & docs
Request Custom

How it works

Three clear steps — whether you self-serve with Make or hire us to build it.

Map the bottleneck

Tell us where leads stall — form, WhatsApp, sheet or CRM. We pick the smallest useful flow.

Connect your apps

Everything runs in your Make account. You keep the credentials, the data and the scenarios.

Ship and hand off

We test with real samples, then leave you a short walkthrough so the team can own it.

FAQ

Straight answers for busy owners.

What is Make?
Make (formerly Integromat) is a no-code platform that connects apps with visual scenarios. You drag modules, map fields and run automations without writing code.
Do I need to code?
No. Flows are built visually in Make. If you hire us, you only need to approve the logic and share access to the apps you already use.
How fast can something ship?
It depends on the workflow. We agree the scope and timeline with you before any work starts.
What do I need to provide?
Access to the apps involved (Make, Slack, Sheets, CRM…), a few real example leads or invoices, and a clear “done” definition — who should get notified and when.
How do you handle GDPR and data?
We use your own accounts. Automations run under your Make workspace and your app logins. You own the scenarios and the data. We don’t host your customer data on Flowpaja servers.
What’s an affiliate link?
Some links to Make include our partner code. If you sign up through them, we may earn a commission at no extra cost to you. The product price stays the same.

Ready to stop chasing leads by hand?

Start a free Make account, or tell us which workflow to build first.